We plan and execute marketing and public relations strategies that work.
We're here to help!
As the leader of your organization, you are responsible for its success. As a result, you have to make tough decisions on topics that are far from your area of expertise. Whether you are an small business looking to grow your customer base or an organization looking to impact public policy, we are here to help with your marketing and public relations needs.
Targeted Strategy is one of the most successful marketing and public relations firms in the southeast. From East Tennessee to New York City, we have been helping organizations develop strategies that target the right audience with the right message since 2001.
Tar·get·ed Strat·e·gy:
A strategy that involves segmenting the selection of potential customers to whom a business wishes to sell products or services. A targeted strategy uses your time and money more efficiently. As a result, your profitability increases without having to work harder.
Business Development
Marketing Services
Political Consulting
Public Relations
Services Built to Achieve Results
Business
Development
Connecting with the right customers can be a challenge. Let us help you open the doors you need to grow your business
Marketing
Services
From direct mail campaigns and television commercials to social media and paid search, we have the team to ensure you are successful
political
consulting
Whether you want to run for office or want to affect change from the outside, we will help you develop and implement a winning strategy.
public
Relations
With extensive relationships across the media landscape, we are here to help you with everything from media relations crisis communications
Experience Delivering Results
Gary Drinnen, Jr. - Founder
Gary’s experience in marketing and public affairs spans two decades. He has developed a reputation for creating successful marketing campaigns from concept to execution.
His client list includes political candidates, initiative campaigns, non-profits, and small businesses across the country. Every year, he advises dozens of local officials from school board to judge. In the business sector, he has served clients with diverse interests, such as architecture and real estate development as well as health supplements and chiropractic care.
In addition to the business and advocacy work, Gary is the Founder of Donor Reach, which is a full-service nonprofit fundraising firm. He has provided fundraising consultation to nonprofits across the Eastern US. He has extensive experience with major gift fundraising, capital campaigns, feasibility studies, and donor communications. Gary has provided fundraising services to organizations in Tennessee, Missouri, North Carolina, South Carolina, and New York.
Gary is a graduate of Leadership Loudon County and East TN Regional Leadership, where he also served as Chairman Board of Directors. He is currently serving on the Board of Directors for YOKE Youth Ministries, where he currently serves as Chairman of the Board. In 2019, he was elected by the Knox County Commission to serve on the 2020 Charter Review Commission.